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Brian and Maria of WeeklyroadMAP

Serious Mortgage Professionals:

Don't Guess What's Happening

"As the market shifts, smart loan originators prepare for it. Every Friday, I sit down with the data, the trends, and what’s actually working, so my members walk into the week ahead informed, confident, and ahead of the pack. If you’re guessing, you’re already behind." - Brian Hale, Founder & CEO of WeeklyroadMAP

Live weekly market information and strategy calls that help you close more loans and make more money. Zero fluff. No replaying last year’s advice. Open to all mortgage professionals including referral partners.

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Members

Speakers to Date

Speakers in 2025

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THE MARKET IS EXPOSING WHO'S PREPARED

FOR TODAY'S MARKET, WHO'S PLANNING FOR TOMORROW, AND WHO IS NOT.

Some originators are tightening their message, sharpening their strategy, and adjusting in real time. Top Originators are becoming SuperHumanLOs. 

Would you rather be a SuperHumanLO or compete with others who are? 

Others are waiting for certainty that isn't coming. 

The difference isn’t talent.

It’s access to current market intelligence, specific sales tactics, and knowledgeable leadership. We provide all of that weekly.

WeeklyroadMAP exists because waiting is no longer an option.


Sponsored by


Upcoming Friday Guest Speakers

Mortgage Industry Experts Weekly

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Michelle Berman-Mikel
February 20th

Personal Branding

Dave Savage

Dave Savage

February 27th

LO Growth Strategies

Nicole Rueth

Nicole Rueth

March 13th

Top 1% Loan Originator on Referral Partners

Amir Syed

Amir Syed

March 20th

Empowering Modern Loan Advisors

Most of your competition will never see what happens on these calls.

We help you become a superhuman LO

Members are prepared for conversations with clients while others stumble.

They speak with confidence because they’re informed. Hope is not a strategy.

Once you experience that advantage, operating without it feels reckless.
Learn more about becoming a SuperHumanLO.
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This isn't education. It's a Weekly Strategy Center.

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WeeklyroadMAP is a closed-door strategy room for mortgage professionals and their referral partners who take their business seriously. 

Every Friday, you’re inside the room while:

  • Markets are translated into strategies
  • Noise is filtered out so you can focus on the "signal"
  • Real adjustments are made before the weekend. Monday is too late!
  • Members ask questions others are too late to ask
  • Learn from your peers questions and ideas

This is not content that is nice to have. This is content and strategies that you need to have.

This is context you either have or you're behind.


Become a Member

What You Get & Why It Matters

Membership gives you leverage. Period.

Every Friday at 9 AM (PT)

Real-timemarket breakdowns that affect pricing, pipeline, and positioning.

Missed calls don’t excuse missed context.

You can listen live or replay the recording. 

Navigator Members Only

Grab a copy of the weekly market deck and talking points. Grab all of it or parts of it to build your own content.  Use them with clients, referral partners, and internal teams immediately.

Coaches, Operators, and Top Originators, not theorists.

A robust community online and via mobile app with peers who are working together to level up.

This is how professionals stay ahead of the competiton in uncertain markets.

 

What Price Are You Willing to Pay For Success?

The WeeklyroadMAP is priced to be accessible. This isn’t priced to be comfortable. It’s priced to attract your commitment and to provide real value.

Free

Explorer Access

You'll get access to:

  • Virtual Friday Calls
  • Calendar Access
  • Get the Recording: Unlimited access to all recorded Friday sessions
  • Free Market Watch Newsletter
  • Say Hello Space (Intro Access)
  • Monthly Power Clip
  • Mobile App (Lite)

$ 99/mo

Navigator Membership

For those who want leverage, clarity, and consistency.

If you’re still deciding whether preparation matters, this isn’t for you.

Includes everything in Explorer Access plus:

  • Presentation decks
  • Downloadable market slides for team / client use / full license
  • Full Platform Access: All spaces in community
  • 14-Day Free Trial

custom

Enterprise Access

10+ users and bulk pricing.

Meant to provide you and your teammates excellent value at a low cost.

Custom package built for your team:

  • Contact us for pricing information and more details
  • Personalized onboarding
  • Private team community
  • Private team space
  • Usage reporting

Friday Is Coming. The Market Doesn't Wait.

Are you prepared to compete and win?

Every call compounds.
Miss one week, and you’re catching up.
Miss two, and you’re reacting again.
The professionals who win in this market don’t “check in when they can.”
They show up — every week.

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WeeklyroadMAP isn’t about hype.It’s about operators who are willing to do the hard things.Fix the model.Own the numbers.Make unpopular but necessary decisions.
Rich Weidel Headshot

Rich Weidel
CEO

"The mobile app is like having a mortgage coach in your pocket"
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Todd Duncan
CEO, Author, & Speaker

"Brian gives me all the market knowledge I need to inform my clients and referral partners. I highly recommend joining the calls and becoming a member."

Loan Officer
Phoenix, AZ

You Can’t Outproduce Uncertainty.

You Need to over prepare for it

The mortgage professionals who survive this market aren’t lucky.

• They’re informed.

• They’re decisive.

• They’re prepared.

• They’re informed and coached weekly in this the room.

If you want to be prepared, informed and decisive, that’s you — stop watching from the outside.